Thursday, July 19, 2012
"The Bijlmer is the one area in the Netherlands that sometimes is considered a ghetto. At the moment the area is going through a radical renovation process: an attempt is being made to turn it into a regular Dutch suburb. Standard low-rise housing is introduced that replaces the 10 storey apartment buildings but also the green spaces in-between them. In spite of the new format, the Bijlmer remains exotic: it is the place to be for a sensational Roti or sundried Bats...
De Kameleon is placed along the Karspeldreef, one of the main arteries in the area. It is quite a surprise that amidst the new ideology of the small scale such a large new building is projected…
Kameleon is organized in horizontal slices. On ground floor is the new shopping center.
All shops are accessible directly from public space, there is no collective interior: Kameleon is not a Mall.
Kameleon is organized in horizontal slices. On ground floor is the new shopping center.
All shops are accessible directly from public space, there is no collective interior: Kameleon is not a Mall.
The supermarket, normally a bulky program with extensive impenetrable facades is embedded in smaller units that as such both differentiate and activate the ‘plinth’. There is one shortcut, The Passage, at 2/3rd of the length, creating an ‘8’. The 8 is good for circulation and good for business. From here an escalator connects to the next level, continuing the 8 in the 3rd Dimension. On the 2nd floor is one more supermarket; easily accessible from the public parking on the same level..." to find out more...
images & passage via Bustler
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